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Month: July 2010

Cars and iPods Are Different – Tesla’s Retail Strategy Is Flawed…and Arrogant

Based on an article from the July 26th edition of Automotive News, it seems that start-up automaker Tesla plans is to sell cars the same way that Apple sells iPods. Tesla won’t have dealer showrooms – they’ll have manufacturer-owned “galleries.” Tesla won’t have service departments – they have field technicians called … Read more

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