Prologue is the New Honda BEV

Honda FCV

Prologue is the start of something new for Honda. Like other manufacturers, Honda is pursuing a path to vehicle electrification. However, unlike most competitors, they are not going this road alone. At least not initially. As the first half of 2021 draws to a close, Honda’s North American operation announced … Read more

Chrysler, Google Project: Start of Something Big?

If Fiat Chrysler is looking for a partner, it may do well to look outside of the auto industry. If Fiat Chrysler is looking for a partner, it may do well to look outside of the auto industry. CEO Sergio Marchionne’s overtures to GM and Ford have been rebuffed. Other … Read more

Fiat Chrysler: SUVs Trump Small Cars

More Jeeps and pickup trucks. And partners sought to build small cars. Shop for a small Chrysler product in a few years and that Dodge Dart or Chrysler 200 just may be built by one of the automaker’s competitors. Earlier this week Fiat Chrysler announced its revised North American business … Read more

5 Auto Trends for 2014

With 2013 now behind us, it is time to look ahead to 2014. Four consecutive year-over-year sales increases has the auto industry brimming with confidence and US sales are now approaching pre-recessionary levels. Still, more than $17 trillion in national debt and a terrible roll out of Obamacare will continue … Read more

Auto Industry Buzzword: Collaboration

The global auto industry is collaborating as never before. This week, GM and Ford announced that they are once again teaming up to develop transmissions. Toyota and BMW are building fuel cells together. Ford and Toyota are working on hybrid systems for large vehicles including pickup trucks. Collaboration on special … Read more

Daimler, Nissan and Ford Tie One On

Fuel cell partnership to yield vehicles from each company. The move to deeper and more significant collaboration between global automakers took yet another turn this week when Daimler AG, Nissan Motor Co., Ltd., and the Ford Motor Company signed a three-way agreement to jointly develop a common fuel cell system. … Read more