Lincoln MKC: Luxurious, Entry-Level Crossover

2016 Lincoln MKC

The smallest Lincoln model is the most original one yet. The Ford Motor Company’s Lincoln marque has fallen far since 1998, the last year it was the top-selling luxury automotive brand in the United States. These days, the segment is dominated by BMW, Lexus, and Mercedes-Benz with Audi, Cadillac, Acura, and … Read more

Ford Bets $5 Billion on Lincoln

Lincoln gets another lease on life. Ford’s Lincoln brand may have some life left in it after all. Last week, Reuters reported that Ford has committed to invest at least $5 billion in Lincoln over the next several years as well as to introduce an all-new modular platform for the … Read more

3 All-New Models for the Big Three in 2015

New 2015 models on the way. The Big Three automakers continue to fight back in a wide open US market. GM remains the market leader, but Ford and Fiat Chrysler continue to boost market share in various segments, sometimes at the expense of each other. For 2015, all three automakers … Read more

Lexus NX Crossover Features Brand’s First Turbo

Lexus needs no introduction, but as Toyota’s luxury brand it has lacked a pair of engine choices that some of its chief competitors offer: diesels and turbocharged engines. Don’t expect to see a diesel-powered Lexus stateside anytime soon — its multiple hybrid offerings fill the need for improved fuel economy. … Read more

Redemption: Lincoln MKZ is a Hit

Whether you love it or hate, the Lincoln MKZ is a sales hit for Ford’s luxury brand. One of five Lincoln models available, the MKZ is also the brands best seller with 9,218 units sold in the US through March 2014. That represents an increase of 145.3 percent year to … Read more

Pricing Announced for 2015 Lincoln MKC Crossover

If you are a Lincoln dealer, the arrival of the 2015 Lincoln MKC crossover cannot come soon enough. Since Mercury was dropped by Ford at the end of 2010, Lincoln dealerships have been thirsting for new product. Moreover, the existing Lincoln line has long been weak from top to bottom … Read more