Heavy pollen and spring rains are in abundance in my area at this time of the year, which makes it difficult, if not downright challenging to evaluate any drop-top model. But the Mazda MX-5 Miata is one vehicle I do not see all that often, therefore when an opportunity to … Read more
Chicago new car reveals and concepts from McCormick Place. The Chicago Auto Show is back and it is greater than ever! Pardon the hyperbole as my analysis is based on three consecutive annual visits to what’s arguably the largest show of its kind, at least by attendance. What Chicago has … Read more
The 124 Spider in Abarth guise. Small car manufacturer Fiat is struggling in a market where consumers want their big vehicles. Since its return to the US in 2011, sales peaked in 2014, but have fallen steadily through the ensuing years. Some consumers, though, would do well to reconsider smaller … Read more
Once again, Mazda supplies a model for a competitor. Fiat has struggled mightily ever since returning to the US in 2011. A large part of that blame has to do with product mix. Indeed, timing is everything in this market and that’s one reason why small car models such as … Read more
All-new roadster adds pizzazz to the Fiat brand. Fiat’s reintroduction to the US market has been met with a tepid reception. Five years after its return, the Italian marque is struggling, as brand sales are down 18.6 percent through May 2016. Two of Fiat’s three models are presenting a tremendous … Read more
Her name is “Miata” and she isn’t just another pretty face. There are few cars that this driver eagerly awaits as he knows sooner or later he’ll get to drive each and every one sent his way. But the Mazda MX-5 Miata is something else — a long-admired, but often … Read more
A spider of another kind. No doubt, Fiat’s North American product line is lacking a signature model, especially one that could elevate this Italian brand’s position in the market. The 500 and 500L have fallen far short of expectations, while the 500X is showing much promise. Still, aside from a few … Read more
Anticipation is growing as Mazda announces both the launch edition and prices for the MX-5 Miata’s trim levels. The first models are expected to arrive late summer with regular shipments commencing by autumn. Mazda Motors may be one of the smaller car manufacturers with a presence in the US market, … Read more