What’s the Future for Chrysler and Dodge Under Stellantis?

Stellantis is here, which represents the new name for the newly merged Fiat Chrysler – PSA Groupe entity. Headquartered in the Netherlands, with regional headquarters in Michigan, Italy, and France, this automaker controls 14 brands. That’s two more than the Volkswagen Group, which previously had the largest portfolio. Although just … Read more

The 14 Brands of Stellantis

Stellantis brands

An all-new automotive brand is here and we can’t wait to learn what Stellantis will do as it manages 14 brands from two previously separate automakers. Stellantis, which roughly translates as “to brighten with stars,” is the fusion of Groupe PSA and Fiat Chrysler Automobiles. The now-active company is trading … Read more

Peugeot Prepares for its U.S. Return

French automaker Peugeot departed the U.S. market in 1991, following years of operating in relative obscurity. Indeed, the company never sold more than 20,000 vehicles annually during its time in the states, with just a fraction of that number sold in its final years. The automaker’s parent, the PSA Groupe, … Read more

Chevrolet Europe and a New GM Strategy

Chevrolet is a classical American brand with a French name, but its success in Europe has always been hampered by Opel, a German brand owned by GM. Beginning in 2005, GM sought to expand Chevrolet’s presence in Europe, selling Chevrolet and Opel (or Vauxhall) models side-by-side, often rebadged products at … Read more