Nissan Discards Datsun Brand

Datsun GO

“Drive a Datsun, then decide,” was the marketing mantra for a certain type of Japanese vehicle sold in the United States well into the 1980s. Datsun was the marketing name for Nissan products marketed abroad for several decades, before switching to the eponymous label beginning in 1982. The Datsun moniker, … Read more

At Last! The All-New 2022 Nissan Frontier Revealed.

Updated August 10, 2021, to reflect 2022 Nissan Frontier pricing. See specs below.   Nissan’s space in the pickup truck marketplace is well established, dating to the first Datsun models that arrived stateside in the late 1950s. Through the years, its trucks have evolved, with Datsun giving way to Nissan, … Read more

Nissan Introduces the Datsun GO

Its a “GO” with the first revived Datsun model.   It is aimed at a demographic that Nissan calls “early risers” or individuals from emerging countries that are shopping for their first new car. That product is the Datsun GO, a model that will retail for about 400,000 Indian rupees … Read more